Strategy: Companies are desperate to attract millennials — and they're rebranding job titles as 'ninjas,' 'rock stars,' and 'evangelists' to do it

Strategy: Companies are desperate to attract millennials — and they're rebranding job titles as 'ninjas,' 'rock stars,' and 'evangelists' to do it

It might sound silly, but workplace research indicates that your job title plays an important role in how you feel about your work.
Source: Strategy: Companies are desperate to attract millennials — and they're rebranding job titles as 'ninjas,' 'rock stars,' and 'evangelists' to do it

- gist culled from pulseng